168% traffic growth & 100% map search share for moving company

Heaven on Earth Moving, a Houston-based moving company, spent months unable to verify their Google Business Profile, which held back local visibility. I kept their SEO progress moving, strengthened authority, and focused on high-value keywords. This led to 168% website traffic growth, full map pack coverage, and increased revenue even during a slow period for the moving industry.

A laptop displaying a vibrant website for "Heaven on Earth Moving Services," featuring a green and white color scheme, sits on a clean white desk alongside a jar of fresh flowers and a mouse, emphasizing a professional and inviting workspace.
About Heaven on Earth Moving

Heaven on Earth Moving is a professional moving company in Houston, Texas, specializing in residential and long‑distance moves. Known for dependable, high‑quality service, they support customers across greater Houston and nearby regions. Local visibility in Google’s Map Pack and organic results played a major role in their lead flow, yet ongoing issues with their Google Business Profile verification created a major barrier to new enquiries.

They worked with me to keep growth moving during this setback and build a stronger digital foundation in a competitive market. The focus was on authority growth through backlinks and guest posts, targeted keyword work for high‑intent terms such as “movers near me,” and steady refinement of their digital assets. This approach lifted visibility, outperformed competitors, and delivered lasting gains in traffic and revenue, even during slower seasons.

The challenge

Heaven on Earth Moving came to me after spending almost three months trying to verify their Google Business Profile. The issue began when they changed from a service‑area setup to a storefront, leaving the profile stuck in limbo and removed from Google’s Map Pack. This channel usually accounts for most of their local enquiries.

With no visibility into searches such as “movers” or “moving companies,” they risked missing key opportunities during Houston’s peak moving season. This created a serious barrier during a period when online discovery drives most new bookings.

The situation was further complicated by the slower months from September through March and by an overall drop in online activity tied to economic pressures. Competing companies continued to rise with verified profiles, targeted keywords, and active ads, while Heaven on Earth risked losing ground.

They needed a plan that maintained momentum while the profile was delayed, maintained their presence with customers, and strengthened their authority until verification was complete.

Esteemed digital marketing solutions

I applied a multi‑channel SEO plan built around steady growth, keyword strength, and authority development.

  • A tailored SEO plan targeted high‑intent searches such as “long distance movers” and “movers near me.”
  • On-site elements were improved and supported with premium backlinks and press releases
  • Guest posts strengthened domain authority and trust signals
  • Local SEO work kept the site ready to climb quickly once the Google Business Profile went live

Key steps included

  • A custom website that supported a stronger modern industry image
  • Plugin tuning that improved load speed and stability
  • Managed hosting that kept performance consistent
For Heaven on Earth Moving, we put together a robust digital strategy that included:
STRENGTH IN NUMBERS

Business impact

With steady SEO work in place, Heaven on Earth Moving pushed past their GBP delays and seasonal slowdowns to achieve a strong digital comeback. They reached complete map-pack visibility, lifted organic traffic by 168%, and increased revenue, outperforming competitors and broader industry trends.

100%
Achieved complete market share in Google’s Map Pack for “long distance movers.”
+168%
Organic website traffic increased 168% in just six months, during what is typically the industry’s slow season.
12%
Increased top-line revenue year-over-year despite a 20–30% downturn across the moving industry.