Improved BSH’s website UX and conversion rates by redesigning and optimizing it, resulting in a 15% increase in lead generation for the Turkish website.
BSH Hausgeräte GmbH, Europe’s leading home appliance manufacturer, emerged from a 1967 joint venture between Robert Bosch GmbH and Siemens AG. In 2022, BSH achieved 15.9 billion euros in sales, underscoring their dedication to innovation and customer satisfaction.
When I collaborated with BSH, I saw the need to enhance their website’s performance to boost user satisfaction and conversion rates. Although traffic was high, conversion rates fell short, necessitating a careful approach to maintain indexed content while improving user engagement.
An audit revealed a dated backend hindering front-end functionality. Rather than applying quick fixes, I focused on creating a solid foundation for an engaging user experience to drive conversions on BSH Turkey’s platform.
I developed a custom website to improve connections with relevant departments, raising conversion rates. By employing a data-driven approach, I identified and addressed areas for improvement over a year. My redesign and SEO optimization efforts led to a 15 percent increase in lead generation for BSH Group Turkey.
Schedule your obligation-free strategy session with me designed to maximize your business results. Whether you’re looking for a done-for-you plan or prefer a hands-on approach, let’s fast-track a path to achieving your goals today.
