Sansa Interiors Inc.

From 18 to 133 inquiries: growing Sansa Interiors’ digital presence

Sansa Interiors struggled with scattered marketing efforts and weak results, even after investing in YouTube and billboards. I delivered a unified strategy using SEO, a full website redesign, digital PR, and targeted ads. This produced a 641% surge in traffic, grew enquiries from 18 to 133, and positioned them as a leading design studio in Toronto.

About Sansa Interiors Inc.

Sansa Interiors is a Toronto interior design firm focused on modern residential projects and hospitality spaces, including cafes and restaurants. Early marketing relied on trial‑and‑error across YouTube, Google Ads, print flyers, and billboards, yet none produced lasting traction. Traffic stayed low, enquiries were limited, and competitors with more substantial digital presence dominated local searches.

They partnered with me in 2022 to adopt a consistent, strategy‑driven approach that strengthened their digital identity and produced steady, qualified leads. Our work increased visibility, grew their authority in the design space, and helped secure national press features that positioned them as a top Toronto design firm.

The challenge

Sansa Interiors needed a focused plan to replace scattered efforts and build steady momentum. I introduced a structured digital foundation that supported their design goals and lifted their visibility. This included a full website rebuild with clear messaging, a stronger content structure shaped for search, and visual updates that matched their brand. I added SEO targeting for core local and niche design terms, improved tracking, and set up a CRM for consistent follow‑up. I added digital PR to highlight their best work and strengthen trust through reputable features. This gave Sansa Interiors a clear path for sustainable growth and a stable pipeline of qualified enquiries.

Services Used: Strategy, Web Design, Technical SEO, Local SEO, Content Marketing, Digital PR, Google Ads

Esteemed digital marketing solutions

I created a 12‑month program that reshaped Sansa Interiors’ marketing. I set measurable KPIs, redesigned landing pages, and introduced a CRM with clear sales tracking. I strengthened technical and local SEO, ran targeted ad campaigns, and delivered digital PR outreach that earned features in top global design publications and podcasts, lifting their authority and reach.

Key steps included

A custom website that projected a modern industry image
Optimized plugin usage that improved load speed and stability
Managed hosting that delivered 100 percent uptime with strong performance
An SEO‑focused blog plan that raised organic visibility
Digital PR that secured features in DesignMilk, Casa Vogue, Elle, and Chic Haus
Targeted Google Ads that produced fast, high‑intent enquiries

For Sansa Interiors Inc., we put together a robust digital strategy that included:

Modern, industry-reflective design with high-conversion landing pages
641% organic traffic growth in one year
Over 133 annual inquiries achieved by 2023
Nationwide top-three Google rankings for competitive design keywords
Press coverage in globally recognized design publications
Streamlined CRM and sales tracking system to capture every lead
Digital campaigns that built trust and long-term reputation

STRENGTH IN NUMBERS

Business impact

By combining SEO, digital PR, website improvements, and ads into one clear strategy, I helped Sansa Interiors grow from a struggling young firm into one of Toronto’s most visible design studios. They gained top search rankings, earned major press features, and saw rapid growth in lead enquiries, setting them up for long‑term expansion and stronger authority in Canada’s design market.

641%

Organic traffic surged 641% from 2022 to 2023 due to SEO, PR, and content efforts.

133

Inquiries grew from just 18 in 2021 to 133 in 2023—building a consistent pipeline of projects.

#1-3

Achieved top three Google rankings for “interior designer in Toronto” and related national keywords.