Developed an engaging website for McCarthy Court, allowing potential buyers to virtually experience living there, even before construction was completed.
McCarthy Court offers a select collection of seven stylish two-bedroom apartments in Sidcup, known for high specifications. Each apartment features premium kitchens and bathrooms, reflecting a commitment to excellence. Embracing eco-conscious living, McCarthy Court includes solar panels, energy-efficient lighting, and electric vehicle charging points, highlighting a dedication to sustainability and modern convenience.
To market these high-end apartments before construction finished, McCarthy Court needed to present a compelling overview of the future community, detailing local amenities, apartment designs, and lifestyle expectations. The goal was to create an engaging website serving as a virtual tour, helping potential buyers understand the appeal of living in McCarthy Court, despite ongoing construction.
I developed a custom website in alignment with the property’s brand identity, incorporating best design practices and clear calls to action (CTAs) to ease contact submission. This approach resulted in generating over 60 leads post-launch, leading to the complete sell-out of all apartments within three months after completion.
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